Is Text Messaging Replacing Human Communication?

Remember the days of passing notes in class, trying to be sneaky so that the teacher wouldn't catch you? Now imagine that it's not a neatly folded piece of paper that you are trying pass across the aisle at school, but a note typed into a select area of a cell phone. By selecting who you want to send that note to and pressing send, you have just passed that note on without anyone even noticing. Unless, of course, the teacher catches you with your cell phone in class, which may be cause to take it from you for the day. Nonetheless, whether in school, at home, shopping at the mall or studying in the library, kids are keeping in constant contact through their cell phones without ever saying a word. Welcome to the world of text messaging.

In this day and age, most everyone is equipped with a cell phone, from Grandma down to a five year old child. Back in the days when you actually had to be at home to receive a phone call, people had to actually speak to one another, whether you wanted to or not. You took a chance by answering the telephone when it rang, not knowing who was on the other end.

Then came caller ID, which at least gave us the choice of whether we wanted to pick up the phone or not. Cell phones are all equipped with some form of caller ID, giving us that same option, but there is also a feature on the cell phone that can eliminate having to talk to anyone at all. It's called text messaging and how it works is that instead of dialing a number, or choosing one from our contact list we have inserted into our phones and talking with the party at the other end, we can simply type them a message. The person on the receiving end will get the message, read it, and type a message back.

Is Text Messaging Replacing Human Communication?

Back in the day, we called that writing a letter! Unlike sending a letter across the country and waiting for sometimes weeks to get a reply, text messaging is instant. But like a letter, texting gives you a sense of anonymity, not having to actually talk to the person you are texting. This gives some teenagers a false sense of security, allowing them to text words to people that they would never say to them in person. In some cases, sending nasty or degrading messages to kids simply to make fun of them or say things to hurt them has become a form of bullying. The best answer to that is that the person on the reviving end can simply hit delete and the message is gone.

Text messaging seems to be another way to avoid human communication, such as speaking to a person on the phone or face to face. Like any technology before it, it has advantages and disadvantages, but one thing is for sure. Texting has definitely become all the rage.

Is Text Messaging Replacing Human Communication?
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Look more from Steven Reynolds, a writer with a focus on technology related discussions that talks about everything from how to create a cell phone skin, what to look for in laptops, and most gadgets.

After-Death Communications - Receiving Messages From the Deceased

When a loved one dies, they typically visit us shortly after their death. Some call this an after death communication; I call it a rock star moment. This is your personal Big Bang moment with your deceased loved one. But, please don't despair if you've never experienced a rock star sign. Some people never do, or some receive these signs years later. Personally, my biggest rock star moment was seeing my sister in my bedroom soon after she died. This jump-started our initial communication. Maybe something similar has happened to you, but you weren't sure if it was real. Perhaps you worry that you blew your big moment, that your window of communication has closed. Not the case. You can start any time by merely saying to your loved one on the other side: I miss you. I'm thinking about you. Are you okay? I'm here. Send me a sign. Let them know that you're feeling excited, happy, tired, angry, depressed. Whatever particular mood you're in, share it. Ask (for signs) and you shall receive.

Invite your loved one into your world. They've entered another, and may be waiting for an invitation back into yours. Trust the process, and your communication will soon flourish.

Allow me to share a rock star example for animal lovers (that's you, right?): Joyce and her family were obsessed with their only animal--a beautiful and vibrant German Shepherd, Leo. At eight years old, he contracted kidney disease. It was a quick and devastating decline that forced the family to put him down. Joyce and her mother couldn't get over it. Although they were a spiritual family and knew that it must have been "his time," and even believed they'd see him again one day, their hearts and intellects were miles apart. Nothing seemed to relieve their grief. Even a year later, Joyce's mother would cry every time she saw another big dog. They weren't letting him go, and had lost much of the joy in their family life.

After-Death Communications - Receiving Messages From the Deceased

When alive, Leo was 85-pounds, with a habit of thrusting his heavy frame against the sliding glass door to their dining room when he wanted inside. He'd stand on his hind legs and rock the glass back and forth with his front paws. It was a loud, bad habit, but they loved his energy and enthusiasm, and thought this was funny--marveling at how the glass didn't come crashing down.

Long after he passed, Joyce was at the house by herself, standing at the dining room table going through mail, when suddenly the sliding glass door began to rock wildly back and forth. Living in the Bay Area, she assumed they were having an earthquake and ran outside. But nothing else was moving. Something whispered to her that it was Leo; that he was trying to get her attention. She ran back inside and stared in amazement at the still-moving glass. She knew what Leo wanted. He wanted her and her mother to move forward with their lives, to stop grieving. When her mother came home, she told her what had happened, and they never mourned another day. It worked. The glass stayed silent.

Letting go of a loved one is one of the biggest challenges we'll ever face. We miss them, want to freeze them in time, and feel the comfort of their presence again. This, however, can freeze the both of you in place. Letting go makes room for evolution--of yourself, of them, and of what's meant to be. You can still communicate constantly. After all, they're with you day and night. But the grief must make way for celebration of who they were and still are. Letting them go isn't forgetting about them, it's letting their spirit fly. In turn, they're free to love, care for, and guide you.

After-Death Communications - Receiving Messages From the Deceased
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To understand more about how to transform your grief in to guidance and blessings from your loved ones on the other side, and how after death communications can change your life for the better, please go to Closer Than You Think, LLC at: http://www.closerthanyouthinkthebook.com. For teleseminar and personal coaching information go to: http://www.closerthanyouthinkthebook.com/tele.html

Top 5 Ways to Make a Woman Irresistibly Attracted to You

If you want to attract women, you have to think like a salesman. Know what your clients want, and tune your product--that's you--to fit the clients' needs.

In order to do that, you have to do the same thing all marketers do to capture people's interest with their products: develop killer PACKAGING. Hey, let's face it: women judge men based on looks. And who can blame them? Before they can get to know you, they only have visual things to judge you on: your clothes, your height, your body language, your status. We men are just like any other product: in order to sell well, we need great packaging!
It all comes down to women's evolutionary instincts: find the best mate for them and their unborn children. How do they do this? By seeing which men are strong, which ones are successful, and which ones have high status.

While times have changed, still these instincts remain. One evolutionary scientist, Dr. David Buss, did a study of over 10,000 people in 37 countries, on six continents, and found that women value men based on three big things: ambition, status, and financial resources. Similarly, relationship expert, Andrea P. Roberts, suggests that women determine a man's worthiness based on 3 "T's", or "takais," a Japanese word that represents good qualities: education level, physical height, and salary level. Quite a bit deeper than having a nice ass and big
breasts, isn't it?

Top 5 Ways to Make a Woman Irresistibly Attracted to You

Okay, some of you may be thinking: Well, I'm not tall, and I'm not rich. Now what?!?

The good news is, height and wealth aren't the be-all and end-all of attraction; they're just aids to success. It's similar to saying you want a really expensive car...but that doesn't mean you'd never drive a Honda. In fact, for a lot of people (including women!), when you learn that Hondas have better mileage than Hummers, they can be more attractive! As Roberts writes, "even an ordinary man doesn't have to be exceptionally rich or powerful to make women want him. It's all a matter of the women's perspective if he ends up taller, smarter or wealthier than them."

Got that? It's all about perspective: how you market yourself successfully to a woman. Hey, lots of people know that Creative MP3 Players are better quality than I-Pods, but that doesn't seem to stop Apple from selling I-Pods like hotcakes, does it? So if you're short, or of average income, but present your positive traits in the right way, it won't matter: you'll become the I-Pods of men! As Roberts writes, "Think of Napoleon, Mickey Rooney or Groucho; they are humorous, artistic or politically powerful men who wooed women into their beds and, horizontally, the height issue wasn't a factor. Polite and persuasive persistence is the best trait."

So what we have are five areas that we must market effectively if we want to spark an initial attraction from women. After that, it's up to you to show what a great guy you are: let her know you're special, unique, one of a kind. That's what makes you...a best-seller!

1. Ambition

From an evolutionary stand-point, this one makes complete sense. Think cavemen and cave women in the Stone Age, with some of the weaker cavemen seeking a higher station in the tribe. Who do you think the cave women went for? The men who hobbled along meekly in the bottom of the order...or the men who strived for more and sought a higher place in the pack? Much of a woman's desire to be with a man who is ambitious and seeks success, is based simply on survival: The more powerful the man, the more likely she'll survive and live well. Logically, going for a guy who has no ambition means she's likely to live in poverty and struggle. Not very appealing, is it?

So you have to present yourself as a guy who's not satisfied with his station in life. This is good for both you and her. If you're making an hour at McDonald's and are content to stay there, not many women are going to be attracted to you. But if you're making an hour and working your ass off to own your own franchise, taking business classes at night so you can learn how to run a business: well, suddenly you're not so bad-looking! Believe me, women will give men a chance, they want to give men a chance--as long as they see potential. Know that quote, "Behind every great man is an even greater woman"? Show you've got potential and direction, and you'll get that great woman.

2. Status

Again, evolutionary instincts of survival make women naturally attracted to men of high status. High status=good living for herself and her children. Fortunately, projecting high status does not have to be difficult; according to Roberts, "Wearing the right clothes, especially nice shoes, can go a long way toward portraying wealth. Taking on the unshaken or unworried attitude of wealthy men can project affluence. Hesitant, irresolute, bland men come across as having lower incomes and being less reliable." Got that? You don't have to be a powerful, articulate man yourself-you just have to project similar qualities.

Some of these qualities include:

* Not putting yourself down. Without being a braggart, talk positively about your accomplishments, job position, and possessions-even if they're not much. If you treat things as a big deal, other people will, too. Conversely, if you downplay your accomplishments and character, women will, too. Your attitude is contagious, so make sure it's an enthusiastic, enlivening one that people enjoy.

* Act like you deserve good women. Don't let women assume a higher status than you. Show them that YOU are the one with higher status. You can do this in a number of ways, including not acting impressed by a woman's beauty or career (say, she's a model); teasing her about her clothes or makeup; and asking her to buy you a drink. Chances are she won't, but just by acting like you deserve it, you raise your status! She's not such an untouchable goddess in the end.

Remember, as well, that women want to EARN a man; they relish the challenge of luring in a winning catch. So play hard to get: talk to other girls, say you've got to be leaving just when things are going well, don't immediately ask for her phone number. If you act like a man who can have his pick of women, then chances are, you will!

* Knowing people of high status. This is a great one. Get to know the people of power: the club owners, bartenders, maitres'd. Position yourself as a sociable person who's in the know. When a woman sees you getting special treatment and chatting with high-status people, she'll see right away that you're someone of importance. It will also reduce the importance of the other factors, such as height, money, and ambition; immediately you've proven yourself valuable.

* Social proof/Female acquaintances. Hey, nothing says, "This guy's attractive" than having females around him. Of course, the hotter they are, the hotter you look, but even just having average-looking female company can only help: it shows women that other women are interested in you. Do your best to get your female friends and family (sisters, cousins) to come out with you. It's social proof, and it works!

* Wearing nice clothes. "When a man is well dressed," writes communications expert, Leil Lowndes, "it signifies his ability to provide for her offspring." You don't have to be rich and powerful to wear nice clothes. You just have to show that you're a man of quality, a man headed towards somewhere who pays attention to dress (something women cna never get enough of). Formal clothes, such as a suit, convey that you are serious about success; you desire good things. So just by wearing a nice sports jacket, dress shirt, and slacks, you let a woman know you're a man with status. You're a man who could provide for her and her children.

The colors you wear are vital: Studies show that red, burgundy, and black clothes convey high status. So get yourself some slick black suits or formal wear, a red shirt, and one of my favorites (and girls'!), a sleek burgundy button-down shirt. They all convey regality and strength.

In the case of red, you have the added bonus of sexuality, power, and dominance: definitely good qualities to portray! Go and purchase a nice red polo shirt, or red tie for your suit.

If you enjoy white clothes-the color of purity and cleanliness-then make sure you work on your TAN. White clothes against a dark backdrop make you look exotic, sexy, and well-travelled. You don't have to be an jet-setting playboy, to look like one!

* Winning body language. Women judge men by the way they move and position themselves; it's part of their superior communication skills to know what a man is thinking or feeling based on his body language. So, position yourself in the right way: don't slouch, sit upright, gaze at her knowingly, lean into her to initiate intimacy. I've got a great column on body language that will teach you the right ways-and the wrong ways-to project high status.

3. Financial Resources
According to Matthew Fitzgerald, "Studies with college coeds show that when shown photographs of men dressed in high-status uniforms, ties, expensive watches, etc.) and low-status uniforms, these women would be significantly more willing to enter into relationships with the more expensively-attired males regardless of the man's physical appearance. To a woman, attraction is simple: green is very good-looking."

Okay, so not every guy has money for expensive suits and watches, and materialism may not be part of your game. However, if you want to impress women, one of the fastest ways is by wearing snazzy clothes, sporting nice shoes (girls LOVE shoes!), and driving an expensive car. Especially when it comes to designer brands, women are VERY keen at spotting high-quality products. It's just part of their nature; with expensive possessions come high status and ambition, and a more comfortable lifestyle. Again, this all comes from their instinctual drive for survival and prosperity for themselves and their children. By owning the best, you become the best. At least on the surface.

Ultimately, if you want true love it's up to you to find women who share the same goals and values. If money and status aren't the most important things in life for you, don't chase the girls who do prioritize those things. Don't go for the shallow, bitchy types who only judge a man by how much he can spend on her.

4. Educational Level

Knowledge really is power, and on top of that, it's an aphrodisiac! Gone are the days when being smart was acquainted with being a nerd; now, knowledge and intelligence are your friends. It's the easiest way to money, and the easiest way to success. So show it off a little. Let her know your TALENTS, your interests, your areas of special knowledge. As Roberts writes, "Women are drawn to experts like the Crocodile Hunter, Bill Gates and Chris Rock because they're experts in their industries." None of those guys is particularly good-looking, but they're good at what they do, and parlay their knowledge into success, which drives women wild.

A guy who's an expert is one who is clearly successful and of higher status. At the very least, having a special knowledge means you have the TOOLS for success, and can provide intellectual stimulation for a girl (which, unless she's a bimbo with an IQ of 70, is quite important for women).

Additionally, just being in school is a great way to show off your knowledge: "If you're in school, not only are there more women available, but you've already demonstrated to them that you're getting educated. Otherwise, it's up to you to come across as reliable and credible without making her feel dumb."

5. Physical Aptitude

Physical height alone is an easy way to catch a woman's attention, but it's not the only thing. Again, evolutionary mechanics come into play here. A man who is tall, strong, and athletic is more likely to fend off threats to the woman and her children. He is also more likely to have a strong immune system, which will further aid their chances of survival. So, you can't blame women too much for valuing these things: in the world of female attraction, it really is a survival of the fittest. Those who show women they are in shape and healthy are much more likely to survive the dating game! Ergo, athletes, bouncers, firemen get the girls.

As for height, it's all a matter of perspective. We've all seen short guys with tall beautiful women. Neil Strauss himself, the best of the best pickup artists, is just 5'6" yet gets more beautiful women than we can imagine. How? By believing in himself. By positioning himself as a man of high status. By not bowing down to women of greater height or beauty. And by being a guy women know is fun and energetic to be around. In short, he's got INNER GAME, and when you have that down, nothing can stop you. You may even find yourself dating women who are taller than you!

But remember, presenting a man who's healthy and strong, willing to stand up for himself and the girl in a fight: that's the kind of guy who women will go for, regardless of height. Did you know that men with strong immune systems give off pheromone scents that women are instinctively attracted to? If you pay attention to what you eat and go to the gym on a regular basis, you're going to build your immune system up, and attract women without even trying! So do it, and watch the number of dates you get, soar.

In the end, men are like books: women judge them by their covers. But inside is an even great story. So make your cover captivating, and you'll become a "best-seller" in no time!

Top 5 Ways to Make a Woman Irresistibly Attracted to You
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000Relationships' "How to Be Irresistible to Women" delves into the secrets of attraction and seduction. Since 2000, it has helped thousands of men around the world build confidence and get the women they deserve. To get your free six-part mini-course, go to:

http://www.000relationships.com/towomen

Will YOU be the next success story?

How to Write a Business Proposal in Response to a Request For Proposal (RFP) Or Quote (RFQ)

Here's the situation: a potential client asks you for a proposal for services or products in response to a Request for Proposal (RFP) or Request for Quote (RFQ), but where do you start? If you have never written a business proposal before, this can be a daunting task. However, by using a logical document format, you can develop a quality proposal that will maximise the chances of it being accepted. Then you'll discover that you can repeat the same formula for any subsequent proposals. 

This article recommends and details the minimum content areas that you should address in a business proposal. In this case, we assume that there is no formal document structure requested by your client - so it is for you to decide on the form of the proposal. 

Your Aim

How to Write a Business Proposal in Response to a Request For Proposal (RFP) Or Quote (RFQ)

Before you start writing any proposal, you must consider your aim - to make a sale of your goods and or services. Two of the major issues considered by your client in deciding whether to accept your proposal are whether, in their opinion, you understand their business needs; and that you can deliver what you promise. You must continually refer to these two fundamental questions when you write your proposal. Referring back to these issues also helps you with developing the content of your proposal.

Proposal Contents

Any business proposal should contain the following areas:
Scope of Work - this requires you to provide an overview of your services or products that will meet their business needs. The client's needs are obtained from a Brief that may range from a formal written document through to a verbal conversation. You need to provide the client with the confidence that you understand their business needs and demonstrate how your products or services meet them. Project Approach - in this section, you need to provide some explanation about how you are going to approach the work. This builds more confidence for your client, as they read what you are doing (Scope of Work), along with evidence that you have actually thought about and planned the work. Past Experience - you should provide details of previous engagements in which you have delivered similar products or services. It is also helpful to include personal references, should the client wish to verify them. The purpose of this is to give the client some measure of how mature and experienced you are in delivering the services or products you are offering.  Project Team - you should always detail the specific people you intend to use during the engagement, along with their background, skills and experience. It is also useful to include a resumé or CV for each person. You should also mention who will be the main point of contact in your organisation for this project. Timeline and Milestones - this section should illustrate the tasks or products to be provided, each with a corresponding planned delivery date. For larger engagements, milestones can be used to serve as control checkpoints for the client or payment points for you (further discussed below). The timeline can be presented in tabular form, or if more complex, you can use a Gantt chart. Progress Reports and Meetings - to foster good communications and to maintain a healthy relationship with the client, you should suggest the forms and frequency of progress reports and meetings. Examples of this could include providing weekly email updates, formal written reports, or monthly face-to-face meetings. Resources and Materials Provided by the Client - if you need the client to provide you with any facilities or resources for your use or access, you need to state them here. Examples could be provision of a computer workstation or access to their computer systems whilst you are working on their site, or access to the client's key staff at certain points of the engagement. Assumptions - if there are any other assumptions that you have made in preparing your proposal, you should include them here. The point of this is to minimise any misunderstandings you may have with the client after they give you the approval to proceed with the engagement.  For example, you will not be happy if your client asks for a task that you assumed was outside the scope of the project, but never stated. Cost and Payment Schedule - the cost of your proposal can be expressed either in a lump sum or on a time and materials basis. You will need to provide visibility of your hourly rates if you are charging on a time and materials basis. If it is appropriate, or if the client desires, you can suggest to be paid according to certain project deliverables that are stated in the Timelines and Milestones section. In this case, you can align the relevant Milestones against appropriate payment amounts. If the engagement is on a time and materials basis, then you can align payments with deliverables or request that payments be made periodically such as fortnightly or monthly. Terms of Agreement - if you have any contract terms that you wish to apply to the agreement, they should be included here. These could include anything from ownership of IP through to payment terms. You can use the services of a lawyer to help you develop these terms if required.

The above areas are the recommended minimum contents of any business proposal in response to a Request for Proposal (RFP) or Request for Quote (RFQ). Used systematically, this can guide can help you to develop and refine the format of your proposals. It allows you to breakdown the task of proposal writing into relevant sections, allowing you to focus on the all-important technical content. 

When writing a proposal, always remember that you are trying to provide a prospective client with the confidence that you know your products and services, and are experienced in delivering them.  Writing your proposals using this format will help you to develop quality proposals and maximise the chances of them being accepted.

How to Write a Business Proposal in Response to a Request For Proposal (RFP) Or Quote (RFQ)
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Samantha Yee
Director
Tech Edit
http://www.techedit.com.au

Tech Edit is an Australian based company offering document editing and proofreading across a variety of areas including technical documents, business documents, academic documents and personal documents.

Follow These Eight Steps to Develop Your Corporate Communications Plan

Your company needs a corporate communications plan to help guarantee the success of your overall business plan. And the best time to develop a communications plan is during your annual budgeting or organizational planning process.

"Communications" includes all written, spoken and electronic interactions between you and audiences inside and outside your organization.

A plan will help you to organize and prioritize the communication tools and initiatives you use to deliver the right information to the right people at the right time. It will help you to keep your stakeholders informed and maintain their buy-in and support for your communications endeavors. It will solidifyYour choice of communications methods, initiatives and materials What each communication program component must achieve Your choice of key audiences Timetables, tools and budgets How you measure and evaluate program results
From a communications executive's perspective, in addition to the peace of mind it brings, such a plan will help you toEstablish priorities, Determine day-to-day activities Achieve order and control Gain CEO and staff support Protect against last-minute demands
Follow these eight steps to develop an effective corporate communications plan:

Follow These Eight Steps to Develop Your Corporate Communications Plan

1. Define your goals and desired results.What is your strategic purpose with regard to corporate communications? What's the tie-in to your organization's business plan?
2. Conduct an audit to determine and evaluate your current communications materials and initiatives. You must determineWhat communications initiatives each department is using What each initiative is designed to achieve Each initiative's effectiveness
3. Define your overall communications objectives, such as reinforcingCustomer service Customer loyalty Increased sales Employee morale and teamwork Employee retention and recruitment Media relations A positive corporate image and reputation Crisis control
4. Determine which audiences you want to influence, such asCurrent and prospective customers Suppliers Current and prospective employees Federal, state and local legislators Wall Street The media
5. Decide which tools you can use -- and afford -- to achieve your goals and get your points across. Your tools can include: Print publications Online communications Manuals Meeting and conference materials Media and public relations materials Marketing and sales materials Legal and legislative documents Employee and customer newsletters Corporate identity materials -- logos, print and packaging, Quarterly and annual reports Signage Presentations Website content Blogs Internet initiatives
6. Estimate the cost of each initiative, then establish a budget.
7. Establish your timetable.
8. Include methods in your plan that you can use to measure and evaluate results periodically, and to evaluate the program's overall results at year's end.

A written communications plan is as much a defense against chaos, confusion and wasted energy as it is a business priority.
Once in place, your plan will establish priorities, fend off last-minute and inappropriate demands and bring a semblance of order to a hectic job.

Follow These Eight Steps to Develop Your Corporate Communications Plan
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Brian R. Salisbury, a writer and a public relations and communications consultant, combines a wealth of communications know-how with an engaging writing style to help his clients shape the most effective messages and deliver them with the greatest impact where they count most. Visit Brian's website at http://www.BriansQuill.com and subscribe to his free public relations newsletter and receive his free report "Ten Key Components of a Successful Public Relations Program." Or send him an email at BrianSalisbury@BriansQuill.com.

Integrated Marketing Communications - 5 Primary Communication Tools

Communication is always one of the most important and vital strategic areas of an organization's success. You can have the best or most innovative products or services, but if your internal and external communications are weak, then the demand for your products or services raises a personal flag of concern. When communicating the value of your products or services, you want to focus on how they will benefit your clients.

When planning your strategy for Integrated Marketing Communication or IMC, you want to have dialogue with your customers by inviting interaction through the coordinated efforts of content, timing and delivery of your products or services. By ensuring direction, clarity, consistency, timing and appearance of your messages, conveyed to your targeted audience, these factors will help avoid any confusion about the benefits of your brand, through the connection of instant product recognition.

When looking at your marketing mix, you're examining price, distribution, advertising and promotion, along with customer service. Integrated marketing communication is part of that marketing mix included in your marketing plan. IMC strategies define your target audience, establishes objectives and budgets, analyzes any social, competitive, cultural or technological issues, and conducts research to evaluate the effectiveness of your promotional strategies.

Integrated Marketing Communications - 5 Primary Communication Tools

If companies are ethically planning, communicating, and following industry guidelines, they will most likely earn the trust of their customers and target audience. There are five basic tools of integrated marketing communication:

1. Advertising:
This tool can get your messages to large audiences efficiently through such avenues as radio, TV, Magazines, Newspapers (ROP), Internet, Billboards and other mobile technological communication devices. This method can efficiently reach a large number of consumers, although the costs may be somewhat expensive.

2. Sales Promotion:
This tool is used through coupons, contests, samples, premiums, demonstrations, displays or incentives. It is used to accelerate short-term sales, by building brand awareness and encouraging repeat buying.

3. Public Relations:
This integrated marketing communications tool is initiated through public appearances, news/press releases or event sponsorships, to build trust and goodwill by presenting the product, company or person in a positive light.

4. Direct Marketing:
This tool will utilized email, mail, catalogs, encourage direct responses to radio and TV, in order to reach targeted audiences to increase sales and test new products and alternate marketing tactics.

5. Personal Selling:
Setting sales appointments and meetings, home parties, making presentations and any type of one-to-one communication, to reach your customers and strengthen your relationship with your clients, initiate this IMC tool.

Decisions linking the overall objectives and strategies during the marketing planning phases help to evaluate and fine-tune the specific activities of integrated marketing communication. Before selecting an IMC tool, marketing, product and brand managers must look at social, competitive, legal, regulatory, ethics, cultural and technological considerations. One thing you want to avoid when activating the tools of integrated marketing communication is reaching inappropriate audiences and causing controversy. That could be damaging when trying to build brand awareness and encourage consumer spending with your company. When marketing managers examine the beliefs, emotions and behavior of their targeted audience towards their brand, they can influence their beliefs to achieve product awareness, by attracting attention to their promotional campaigns.

Integrated Marketing Communications - 5 Primary Communication Tools
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Kym Gordon Moore is a Creative Marketing Strategist and Public Relations Administrator for Moore 2 It Productions, a firm dedicated to coordinating cost-effective, creative strategic marketing packages for new small businesses and newly published authors. http://www.moore2itproductions.com She is the author of "Diversities of Gifts: Same Spirit," Co-Founder of Favorite Things for a CAUSE, a member of the American Marketing Association, American Authors Association and the North Carolina Writer's Network. http://www.kymgmoore.com

Summer Jobs For 14 Year Olds - 3 Good Paying Jobs to Put Money in Your Pocket For the Summertime

You just turned 14 and just finished your last year of junior high school. This is the last summer before you start high school and you really want to have some fun, but in order to have fun these days you really need to have some money in your pocket and some extra cash saved in your bank account.

The only problem is finding a good job during the summertime which will also allow you to have enough time to enjoy your summer with your family and friends. Many established businesses won't hire 14 year olds simply because they are too young or it would be a legal hassle to do so. With that in mind there are still some very good summer jobs that you can qualify for which can make you some very good money in order for you to have a great time during the summer. In this article we will take a look at a few of these niche jobs.

If you happen to be lucky enough to live along the coastal area than the perfect job for you as a girl or guy would be a lifeguard. As far as summer jobs for 14 year olds, being a lifeguard ranks as probably one of the best jobs that you can get not only because you work in a very fun atmosphere but you also learn how to be responsible, because when you are out there at the beach many people's lives are in your hands.

Summer Jobs For 14 Year Olds - 3 Good Paying Jobs to Put Money in Your Pocket For the Summertime

In order to become a lifeguard you have to take a certification course, plus you also need to prove that you are a more than adequate swimmer. As far as how much you would get paid as a lifeguard it all depends on the state that you live in and whether your area is saturated with lifeguards or not, but generally the range of pay for lifeguards starts at minimum wage and goes all the way up to an hour, but like I said again you need to do some homework and ask around about the pay in your area, but if you're looking for a great job in which you mostly sit around all day and get a great tan than being a lifeguard is just the thing for you.

If however you do not live near a coastal area then it would be better for you to look in other directions for a job as a 14 year old. There are many 14 year olds that are very good when it comes to computer related things, and there are a lot of them that even have their own websites that they have built themselves. If you are also good at something like this then maybe you should do some freelance web design work on the Internet. Even during this very bad economy there is still a great demand for web designers out there and there are thousands of web design related forms in which posters are constantly in need of someone to design a website for them.

This is a niche that you can quickly start making money from and the beauty of web design work is that you can basically set your own hours so that you can do most of your work late at night or early in the morning and still have lots of time to enjoy your summer days. Most freelance web designers during the summertime don't even work over the weekends. Believe it or not, web design work is a very high-paying job and even if you are 14 years old you could still make between 0 and 0 per web design. If you want to turn this into just a part-time summer job you would only need to perform between 5 to 10 web design projects and the money that you will get paid from this will usually last you throughout your summer vacation , and you will probably have some spare money left on the side to go shopping for some new clothes for when you start high school.

There are many ways to prove people wrong when they say that it is very hard to make money at your age, but as I have shown you with a little due diligence there are some great summer jobs for 14-year-olds out there.

Summer Jobs For 14 Year Olds - 3 Good Paying Jobs to Put Money in Your Pocket For the Summertime
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If your are a 14 year old looking for a high paying job then visit http://www.teenjobsection.com/jobs-for-14-year-olds.php as they are the premier website that help find Jobs For 14 Year Olds . Visit us and you will never be out of work again.